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3i Creativity™

The 3i Creativity™ is Figure 8 Thinking’s action based methodology to cultivate creativity. Curiosity is the context for all creative action. Intuition, ‪improvisation, and insight are the major components of creativity. They do not occur in a linear order; rather there is an integrative ebb and flow between them. Intuition, or pattern recognition, and improvisation, a chaordic system that values structure and randomness, are critical to ignite the final insight.


Read more about 3iCreativity™ here

Wonder Rigor™


Alece Birnbach of Graphic Recording Studio, Illustrator

WonderRigor™ is a creativity tool for business and anyone who wants to build a better team, hire the right people, and lead with purpose. WonderRigor™ is based on 2 insights: 1) entrepreneurs use their intuition consistently to lead; and 2) dancer choreographers are system designers.

Wonder is about imagination, audacity, dreaming and asking “What if?”. Rigor is about discipline, time-on-task and laser-focus. Rigor cannot be sustained without wonder; and wonder is found in the midst of rigor.

Read more about WonderRigor™ here
Check out this short video on WonderRigor™

My research has been published via:

Fellow at:

Paris d.School

Senior Advisor at:

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Lecturer at:

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