Cultivate your creativity and embrace it as your most valuable asset to make the leaps our world requires.

Creativity is not a luxury, it is an imperative. Learn to exercise your creativity with select products that will help you strengthen and apply your creativity for transformative business results.

Whether you want to take a self-paced course, go deeper to gain the mindset and tools for creativity, or explore new ways for you and your team to achieve your next breakthrough, Figure 8 Thinking has a selection of products that will help you develop the wonder and rigor to succeed. Learn more at

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Combining creativity techniques with real-world stories of innovative people and businesses, Natalie’s books are inspiring provocations and invitations to unleash the innate creativity that lies within each of us. Explore dynamic and integrative ways to adapt and innovate, and ultimately access your full self.

WonderRigor™ Card Deck

The WonderRigor™️ method is effective for anyone who wants to grow their business strategically, build a better team, hire the best people, innovate, and lead with purpose. Use the card deck to help unlock your creativity and start tackling your latest project with the wonder and rigor you need to succeed.

Potential Natalie


Gain accountability, perspective, and actionable frameworks to incorporate into your own personal toolbox for more meaningful work. This course will take you through 4 milestones, 14 Video Lessons, as well as templates and worksheets and to go from uninspired inertia to focused action on a work project.


Throughout the WonderRigor™ Lab podcast you’ll get hip to the 3I Creativity™ model in order to exercise creativity: inquiry, improvisation and intuition. Check out what Natalie learned from futurist Faith Popcorn; Ingrid Fetell Lee, author of Joyful; Eve Rodsky, author of Find Your Unicorn Space; global DJ Rich Medina; the questionologist Warren Berger, author of A More Beautiful Question; and the dynamic entrepreneur Beatrice Dixon, Founder & CEO of The Honey Pot.

Book Natalie Today

Gain tactical solutions that will help your team tap into innovation and creativity to move your business forward.